These 4 New York gals have taken it upon themselves to improve the Public Transport experience by becoming MTA Service Specialists and randomly appear on subway trains providing customer assistance. One of their prime motivations is to teach transport courtesy, encouraging riders to take responsibility for their behaviour and reminding travellers of basic courtesy tips - feet off the seats, giving seats to the elderly, etc... Oh, and they do it in their home made retro stewardess styled outfits. These women are not paid or employed by NY transport, they give up their own time in order to help improve the transport experience.
I wish we could have them here in Melbourne. Perhaps then we could see the end of odorous takeaway and much-too-loud mobile phone calls on PT.
Visit their website at www.mtaservice.org/